• Get in touch: 949-669-5724

  • Creative Specifications

    Hosted File Types: Only MP4 files are allowed for CTV ad placements.

    File Size: Provide the highest quality raw video available, (typically 500mb and over)

    Our Ad server will create all compressed versions required

    Duration: Exactly 15 seconds or Exactly 30 Seconds (30 Seconds is Highly Recommended)

    Resolution: 1920×1080

    3rd Party Tags: Third-party creatives must be VAST tags only (Built to 2.0 Standard)

    • Bitrate Range: 19,000 kbps to 30,000 kbps
    • Frame Rate: 23.98 or 29.97
    • Audio Sample Rate: 48 kHz

    File Types: GIF, JPEG, PNG

    Maximum File Size: 150K

    Top Performing Ad Formats:

    • 300×250
    • 320×50
    • 728×90
    • 300×600

    File Types: MP3, M4A, WAV

    Duration: Exactly 15:00 seconds or Exactly 30:00 Seconds (30:00 seconds is Highly Recommended)

    Minimum Bitrate: 160 Kbps. Hosted MP3 files must have a constant bitrate.

    Companion Banners:

    File Types: JPEG/JPG, PNG

      • File Size: 300×250

    File Types:

    • HTML/Text: HTML, JS, CSS,
    • Images: JPG, JPEG, GIF, PNG, and SVG

    File Sizes:

    • Initial Load: 300 KB Max
    • Subload: 600 KB Max
    • Max Initial File Load: 10 files
    • Max Subload File Count: 100 files
    • Max File Size: 5 MB Max
    • User-Initiated Load: 2.2 MB Max Recommended

    Recommended Ad Formats:

    • 970×250
    • 300×600
    • 300×250

    Additional Resources and Documentation:

    Video (recommended)

    • VAST or MP4
    • 8 Seconds Length
    • 16:9 (Most outdoor placements, i.e. Billboards)
    • 3.5:1 (Most outdoor placements, i.e. Billboards)
    • 9:16 (Most indoor placements, i.e. Mall Kiosk)

    Display

    • 1400×400 – 3.5:1 (Most outdoor placements, i.e. Billboards)
    • 1920 x 1080 – 16:9 (Most outdoor placements, i.e. Billboards)
    • 1080×1920 – 9:16 (Most indoor placements, i.e. Mall)